Wura Ewa Model Call – Cast Me In Gold

This is not just a casting. It’s a movement.
We’re reshaping the swimwear world with real people, real bodies, and radiant confidence. If you’ve ever felt left out of sizing, style, or the bikini world — you’re our why.

Whether you’re UK-based or across the globe, this is your moment.

Who We’re Looking For

  • All sizes, ages, body types, skin tones & identities
  • No experience needed — just softness, presence, and glow
  • UK models for in-person shoots (must be able to travel to Cambridgeshire)
  • Global applicants welcome for virtual campaigns and remote features

Pre-Launch & Launch Campaigns

Every campaign tells a different chapter of the Wura Ewa story. You’ll choose which ones speak to you when you apply.

PREORDER CAMPAIGNS

Shooting in Late August/ Early September – UK only
Applications close: Friday 24th August | Shoot dates: Late August/ Early September (TBC)

  • Golden Fit Lab Fittings & Interviews
    Help us shape the fit with try-ons, BTS moments, and your honest glow
  • Product Page Fit Shots
    Front, side, and back views on real bodies - for the preorder site
  • Preorder Group Shots
    Models of all shapes standing side by side in the same styles

LAUNCH CAMPAIGNS

Filming in December| Launching December
Applications close: Friday 23rd November

  • Golden Circle Campaign
    Bring your people — besties, mum, sister, chosen family
  • Golden Gen (40+)
    Radiant women celebrating timeless confidence
  • Editorial Campaign
    Styled, cinematic shots with props, heels, and high-glam swim energy
  • Golden Fit Testimonials
    Voiceovers and filmed feedback — emotional, powerful, real
  • “She’s a Golden Girl” Robe Reveal
    Walk in. Drop the robe. The glow is undeniable.
  • Real Body Group Shots
    Multiple models styled together — joyful, inclusive, unforgettable
  • Virtual Modelling (Global)
    Can’t travel? You’ll film from home with our guidance

What You’ll Receive (Gifted Only)

This is a gifted opportunity — not a paid campaign. We’re building intentionally — investing in real stories, not hype.

  • A sculpted Wura Ewa piece (tailored to you)
  • Final edited content to keep and share
  • Features across our social channels, emails, website & press
  • First-look perks and insider access as the brand grows

You won’t just wear the brand. You’ll help define it.

Location & Travel Notes

  • Preorder Campaigns (UK only): Travel to Cambridgeshire required (early May)
  • Launch Campaigns (UK or Virtual): In-person UK shoots + global remote options
  • Note: You’ll cover travel unless otherwise agreed beforehand

How to Apply

Click below to apply. The form takes 5–7 mins. You’ll be asked to:

  • Share your details and measurements
  • Pick which campaigns you’d love to join
  • Tell us about your vibe, your confidence, or your journey
  • Upload a photo or video (optional but encouraged)
CAST ME IN GOLD, BABE